Types Of Airdrops

8min

Unveiling the Different Types of Airdrops

Crypto airdrops have evolved into a popular method for blockchain projects to distribute free tokens and engage with the community. There are five main types of airdrops: standard, holder, bounty, exclusive, and hard fork airdrops. Each type serves a unique purpose and employs different strategies to achieve its goals. These airdrops emerged as innovative marketing tools to increase awareness, reward loyal supporters, and drive user adoption. By understanding the various types, users can better navigate the crypto landscape and maximize their participation in these opportunities.

In this article, we will dive into each different type of airdrop, exploring how they work and the specific benefits they offer. By understanding these distinctions, you’ll be better prepared to make informed decisions and strategically participate in airdrop campaigns. Whether you’re a beginner or a seasoned crypto enthusiast, this guide will help you maximize your opportunities in the airdrop landscape.

Standard Airdrops

Overview: Standard airdrops are the most common type of crypto airdrop. They involve the distribution of free tokens to a wide audience with minimal requirements. Typically, users need to sign up for the airdrop by providing their wallet address or completing a simple task, such as following the project on social media or subscribing to a newsletter. The primary objective of standard airdrops is to increase awareness and attract a large number of potential supporters to a new project.

How They Work: To participate in a standard airdrop, we usually need to register on the project’s website or a dedicated airdrop platform. Once registered, participants might be asked to perform basic tasks to qualify for the airdrop. These tasks are designed to spread the word about the project and create initial traction. After the registration period ends, the project team distributes the tokens to the eligible participants' wallet addresses. The simplicity and low barrier to entry make standard airdrops popular among both projects and users.

Benefits: For projects, standard airdrops are an effective marketing tool. They help build a user base quickly and generate buzz in the crypto community. For users, standard airdrops provide an easy way to earn free tokens without significant effort or investment. These tokens can sometimes increase in value, offering potential profits. Additionally, participating in standard airdrops allows followers to discover and engage with new projects, staying at the forefront of blockchain innovation.

Examples: A notable example of a standard airdrop is the Stellar (XLM) airdrop, where millions of tokens were distributed to anyone who signed up and completed the necessary steps. This airdrop significantly boosted Stellar’s visibility and user base, demonstrating the power of standard airdrops in promoting a cryptocurrency. By participating in standard airdrops, crypto fans can explore a variety of new projects and potentially benefit from their growth.

Holder Airdrops

Overview: Holder airdrops are designed to reward existing holders of a specific cryptocurrency with free tokens from a new project. The distribution is based on a snapshot of the blockchain, capturing all wallet addresses holding the target cryptocurrency at a particular moment. The goal of holder airdrops is to incentivize loyalty among current holders and attract attention to the new project by leveraging the established user base of the target cryptocurrency.

How They Work: To participate in a holder airdrop, users must hold a specific cryptocurrency in their wallets at the time of the snapshot. The project team announces the snapshot date in advance, giving enthusiasts time to acquire the required cryptocurrency. Once the snapshot is taken, the project calculates the number of free tokens each eligible wallet will receive, usually proportional to their holdings. The tokens are then distributed to the qualifying wallet addresses. This method ensures that active and loyal people of the target cryptocurrency are rewarded.

Benefits: For projects, holder airdrops provide a way to quickly gain traction and credibility by tapping into an existing and engaged community. It helps build trust and interest in the new project, as people are more likely to explore and support a token they receive for free. For users, holder airdrops offer a passive way to earn additional tokens simply by holding a specific cryptocurrency. This can enhance their portfolio and potentially increase their returns, especially if the new tokens appreciate in value.

Examples: One prominent example of a holder airdrop is the Ontology (ONT) airdrop to NEO holders. In 2018, Ontology distributed free ONT tokens to all NEO holders based on a snapshot of the NEO blockchain. This airdrop helped Ontology gain significant attention and quickly establish a user base. NEO holders benefited by receiving ONT tokens, which became valuable assets in their portfolios. By participating in holder airdrops, enthusiasts can capitalize on their existing investments and support the growth of new projects in the crypto space.

Bounty Airdrops

Overview: Bounty airdrops are designed to reward supporters for completing specific objectives that help promote a cryptocurrency project. The requirements can range from social media activities to content creation and bug reporting. The primary aim of bounty airdrops is to engage the community actively and generate organic marketing efforts that increase the project’s visibility and credibility.

How They Work: To participate in a bounty airdrop, enthusiasts need to complete the tasks outlined by the project team. These tasks might include following the project on social media, sharing posts, writing articles, making videos, or participating in online forums. Each task is assigned a certain number of tokens as a reward. Once the tasks are completed, users submit proof of their activities, often through a form provided by the project. The project team reviews the submissions and distributes tokens accordingly. This ensures that participants are rewarded based on their contributions to the project’s promotion.

Benefits: For projects, bounty airdrops are an effective way to leverage the power of the community to achieve marketing goals. They help spread the word about the project through various channels and create a sense of engagement among the community. For users, bounty airdrops provide an opportunity to earn free tokens by contributing their skills and efforts. This can be particularly rewarding for those who are active on social media or possess content creation abilities. Additionally, bounty airdrops allow people to support and become more involved in the projects they believe in.

Examples: A notable example of a bounty airdrop is the BitTorrent (BTT) airdrop. BitTorrent launched a bounty campaign to promote their new token, offering rewards for tasks such as social media posts, blog writing, and video creation. Participants who completed these tasks received BTT tokens as rewards. This bounty airdrop not only generated significant buzz for BitTorrent but also rewarded the devotees for their promotional efforts.

Exclusive Airdrops

Overview: Exclusive airdrops are targeted distributions of free tokens to a select group of aficionados. These airdrops are often reserved for early adopters, loyal supporters, or participants in private sales. The primary objective of exclusive airdrops is to reward and incentivize a project’s most dedicated and influential backers, creating a sense of exclusivity and appreciation within the supporters.

How They Work: As with the other types of airdrops, participants need to meet specific criteria outlined by the project creators. This might include holding a certain amount of the project's token, being a member of a particular group, or having participated in a previous token sale. The project announces the eligibility requirements and the distribution details, and eligible users automatically receive the tokens in their wallets. Because these airdrops are exclusive, they often generate excitement and loyalty among the recipients, who feel valued and integral to the project’s success.

Benefits: For projects, exclusive airdrops help to create a strong and loyal community by rewarding those who have shown early or consistent support. This type of crypto airdrop can enhance the project's reputation and encourage long-term commitment from key stakeholders. For users, these exclusive airdrops offer the chance to earn tokens that represent a tangible acknowledgment of their commitment and involvement. These tokens can also add value to their portfolios, especially if the project achieves substantial growth and success. Additionally, exclusive airdrops reinforce the supporters’ connection to the project, making them feel like esteemed connoisseurs.

Examples:A prime example of an exclusive airdrop is the Binance Coin (BNB) airdrop to early Binance exchange users. Binance rewarded its initial user base with free BNB tokens as a gesture of appreciation for their early support. This exclusive airdrop not only strengthened the bond between Binance and its users but also contributed to the widespread adoption and success of BNB. By understanding the various types of airdrops, including exclusive airdrops, participants can identify opportunities to be part of select groups that benefit from early and loyal participation.

Hard Fork Airdrops

Overview: Hard fork airdrops occur when a blockchain undergoes a hard fork, resulting in the creation of a new cryptocurrency. In this scenario, holders of the original cryptocurrency receive an equivalent amount of the new tokens. The primary purpose of hard fork airdrops is to ensure that users of the original blockchain have access to the new cryptocurrency, facilitating a smooth transition and adoption of the new chain.

How They Work: During a hard fork, the blockchain splits into two separate chains, each with its own set of tokens. People who hold the original cryptocurrency at the time of the fork are automatically credited with an equivalent amount of the new tokens. This process typically involves taking a snapshot of the blockchain at a specific block height, which records the balances of all wallet addresses. The new tokens are then distributed to these addresses based on the snapshot. Holders don’t need to take any additional action to receive the new tokens, making hard fork airdrops a seamless way to acquire new cryptocurrency.

Benefits: For projects, hard fork airdrops provide a mechanism to introduce a new cryptocurrency while retaining the user base of the original chain. This can help in gaining initial traction and support for the new blockchain. For users, hard fork airdrops offer an effortless way to receive new tokens without additional investment. This can diversify their portfolios and potentially increase their holdings’ value if the new cryptocurrency performs well. Additionally, hard fork airdrops ensure that supporters’ investments in the original cryptocurrency remain valuable by granting them access to both chains.

Examples: A prominent example of a hard fork airdrop is the Bitcoin Cash (BCH) airdrop, which occurred when Bitcoin (BTC) underwent a hard fork in August 2017. Bitcoin holders received an equivalent amount of BCH tokens, resulting in widespread distribution of the new cryptocurrency. This hard fork airdrop allowed Bitcoin holders to benefit from the creation of Bitcoin Cash and contributed to the new chain’s adoption and growth.