Limitless

Problem Solved

Limitless doesn’t try to reinvent prediction markets - it builds on the well-established concept by refining speed, liquidity, and usability. While platforms like Augur and Polymarket cater to long-horizon, infrequent markets, Limitless leans into rapid, hourly or daily markets that drive frequent engagement. It introduces features like Negrisk (multi-outcome share conversion), LP incentives for tight spreads, and user-created markets to make the system more dynamic. This isn’t about solving a new problem; it’s about executing better - faster market resolution, more intuitive UX, and economic incentives that align with short-term speculators and power users alike. 

Tokenomics

Limitless does not yet have a token and has shared no formal tokenomics. However, it has launched a public points campaign that will culminate in an airdrop. Users earn points through trading, referrals, and liquidity provision, with the team explicitly confirming these will translate into token allocations. While speculative, the eventual token could be used for governance, trading fee discounts, or protocol revenue sharing. The lack of current detail leaves open questions about future supply, vesting, or allocation breakdowns, but the campaign strongly signals a commitment to rewarding early, active participants.

Perspectives

Limitless is focused on refining its core strengths: fast market resolution, deep liquidity, and smooth trading UX. Rather than expanding into unrelated features, the project appears to be doubling down on performance and liquidity tools that support its short-term prediction niche. The main challenge ahead is user acquisition at scale, and the current points campaign is clearly aimed at driving visibility and onboarding new traders. If Limitless succeeds in maintaining engagement after the airdrop and continues improving its trading experience, it could cement a strong foothold in the on-chain prediction space. 

Founders and Team

Limitless was founded in late 2023 by CJ Hetherington along with Roman Mogylnyi, Dima Horshkov, and Rev Miller who initially operated as the CEO, but later stepped down from the role. The core team is relatively small but has proven capable by quickly delivering a live product and attracting notable usage.

The team’s competence is bolstered by high-profile backing: for instance, crypto veteran Arthur Hayes (co-founder of BitMEX) has come on as an official advisor, adding trading industry expertise. With strong technical talent and seasoned advisors, the team appears well-equipped to execute the project’s vision and adapt as needed to drive growth. 

Funding

Limitless has raised a total of $7 million to date, providing a solid financial runway. It closed a $3 million pre-seed round in September 2024, followed by a strategic round in July 2025, bringing in new investors and partners. This latest raise was notable for the involvement of Coinbase Ventures and Arthur Hayes’ family office (Maelstrom), among others. Such backers not only contribute capital but also lend significant credibility and connections. The Base Ecosystem Fund (via Echo) and other crypto VCs are on the roster as well, underscoring confidence in Limitless’s approach. With these resources, the team can focus on scaling the platform, launching the token, and refining features without immediate funding pressure. 

Community

Limitless has been building a steadily growing community of users and followers. On social media, it has over 27K on X and a few thousand Discord members. More importantly, the user engagement metrics are strong: the platform saw over $250M in trading volume soon after launch, and about 38% of new users still active a week later – high retention for crypto. This suggests that users aren’t just farming points; many find the product genuinely engaging. Overall, the community appears enthusiastic and involved, and Limitless’s strategy of aligning incentives is proving effective in maintaining activity. 

Competitors

Polymarket is the dominant player today, having made real progress in reaching non-Web3 users with mainstream, event-driven markets. Augur still exists and continues development but hasn’t maintained relevance in recent years. The concept’s popularity has led to smaller projects like Hedgehog Markets on Solana, and we can expect prediction platforms to surface across most chains. Limitless is carving out its space by focusing on fast, short-term markets and user incentives via its airdrop campaign. Its strategy is to dominate the Base ecosystem by offering speed, liquidity rewards, and accessible UX tailored for traders. 

Other Details

The team has made it clear they’ll prioritize genuine trader activity - engaging in active markets, avoiding spammy behavior, and providing useful signals. If you’re gaming the system with random or low-effort trades, expect to be filtered out. Smart, consistent participation is the real farming strategy here. 

Additionally, Limitless uses a tiered rank system (Bronze → Diamond) that boosts your point earnings as you climb. Ranks reset every 4 weeks so new users can stay competitive, but your total points don’t reset - they continue stacking toward the airdrop. Climbing the ranks quickly earns you percentage-based point multipliers and access to exclusive perks if you’re in the top 100.